T-Mobile is one of the largest mobile operators in the UK with over 12 million subscribers, as well as a substantial presence worldwide. With a consistent track record of exciting innovations such as t-zones, Caller Tunes and partnerships with cutting edge services such as Blackberry, T-Mobile continue to attract new customers with exciting offers and product introductions.

More About T-Mobile

T-Mobile is part of one of the largest mobile companies in the world. It is the UK network of T-Mobile International, one of the four strategic pillars of Deutsche Telekom AG. Deutsche Telekom's subsidiaries and affiliated companies serve over 80 million mobile customers worldwide. As well as the UK, T-Mobile operates mobile companies in the USA, Germany, Austria, the Netherlands, Czech Republic, Poland, and Russia . This means you'll get a great service at T-Mobile, plus the backing of a truly global presence.

Relax PAYG

T-Mobile's latest campaign urges pay as you go customers to leave other networks and join T-Mobile by highlighting the impressive savings they can make. With the headline 'Relax. Save as you go,' it reflects T-Mobile's other recent 'Relax' campaigns and emphasises the idea of worry-free calling. It also heralds the renaming of T-Mobile's pay as you tariff as 'Relax pay as you go'.

The press work includes aggressive competitor comparisons, showing that on T-Mobile a typical big-talking user can save up to 59% compared with Vodafone, 56% over Orange and 27% over Virgin. It also points out that T-Mobile's daytime cross-network call rate is 35p per minute cheaper than O2, and that with T-Mobile, your unused credit is carried over each month, unlike with 3.

These impressive figures are due to the introduction of a new 5p per minute call rate, which high-volume pay as you go users enjoy once they've spent a certain amount each month.